Selling Smoke: Tobacco Advertising and Anti-Smoking Campaigns

Item

Switch from "hots" to Kools - for good!

Title

Switch from "hots" to Kools - for good!

Description

"Remember that cold, professor?" (with image of sneezing professor), "someone passed you a pack of Kools" (with image of pack of Kool cigarettes), "If Kools were teacher's pet then..." (with image of smiling professor smoking a Kool), "Why be a dunce?....Why not smoke them all the time?" (with picture of teacher with dunce cap on), "Switch from 'hots' to Kools for good!" (with image of penguin smoking a Kool and writing 'I love teacher' on the board). Ad at bottom for other accessories, coupon in every pack.

Creator

Kool

Publisher

Brown and Williamson Tobacco Company

Subject

Refreshing, Taste, Flavor, Menthol, Cooling, Penguin, Teacher

Source

Image from the William Van Duyn Tobacco Advertisement Collection (Ms Coll 20), Medical Historical Library, Harvey Cushing/John Hay Whitney Medical Library, Yale University. A finding aid describing the collection is available at http://hdl.handle.net/10079/fa/med.ms.0020.

Contributor

This project has been funded in whole or in part with federal funds from the National Library of Medicine, National Institutes of Health, under Contract No. HHSN276201100010C with the University of Massachusetts, Worcester.

Type

Magazine Advertisement

Rights

Images may be used for purposes of research, private study, or education. The use of this image may be subject to the copyright law of the United States (Title 17, United States Code) or to site license or other rights management terms and conditions. The person using the image is liable for any infringement.

Language

English

Format

Still image

Identifier

MS_6689703_131_029