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Comical personal story of man whose neighbor gives him a pack of Kools to replace his regular brand and gets him hooked. "You see, now Kool is my regular brand."
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Man and woman near log cabin and stream exchanging cigarettes. Caption: "May I have one of your cigarettes, Steve? Mine tastes so dull." "Sure, Kools are what you're looking for. Bet you stay with 'em."
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Two men standing at top of waterfall exchanging cigarettes Caption: "Here we are with all this cool water, and my cigarette tastes dry as dust." "I think it's about time you tried Kools. They taste good...every time."
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Two men at bottom of mountain, exchanging cigarettes.Caption: "When we get back, I'm gonna change my brand of cigarettes. These taste flat." "You should have said something sooner. Here, have one of my Kools."
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Man and woman outside at base of snowy mountain exchanging cigarettes. Caption:"This isn't my day....then my cigarette runs out of taste...Try one of my Kools. They taste great."
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Man and woman sitting outside under tree smoking Kool cigarettes.
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Man and woman sitting on rocks by stream surrounded by green plants.
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Man and woman outdoors in forest near stream.
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Man and woman sitting outdoors near green ferns and waterfall. "Come up to the Kool taste. The most refreshing coolness you can get in any cigarette. Smoke Kool Filter Kings."
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Idea that all cigarettes are the same except for Kool; photograph of same man but when he is smoking a Kool his picture is in color and he is smiling.
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Man painting and woman behind him watching; outdoor landscape
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Woman in Western style clothing sitting on man's lap and smoking a Kool cigarette outdoors
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Young couple outdoors hiking, break for a Kool cigarette; "As Cool and Clean as a Breath of Fresh Air"
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Young couple fishing by a lake and smoking Kools
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Young couple, sitting on bench after ice skating and smoking Kool cigarettes
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Young couple sitting in boat on water with water lilies, smoking Kool cigarettes.
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Couple sitting in snow and building a snowman while smoking Kool cigarettes
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"Remember that cold, professor?" (with image of sneezing professor), "someone passed you a pack of Kools" (with image of pack of Kool cigarettes), "If Kools were teacher's pet then..." (with image of smiling professor smoking a Kool), "Why be a dunce?....Why not smoke them all the time?" (with picture of teacher with dunce cap on), "Switch from 'hots' to Kools for good!" (with image of penguin smoking a Kool and writing 'I love teacher' on the board). Ad at bottom for other accessories, coupon in every pack.
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Penguin adding sugar cube to mug. Advertisement for additional accessories at bottom, coupon in every pack.
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Penguin smoking a Kool with shovel, pump and sand. Advertisement for other accessories at bottom, coupon in every pack.
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Penguin in Air Force hat with binoculars spotting air plane
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Penguin in an armchair knitting. At bottom is advertisement for other smoking accessories, coupon in every pack.
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Young woman trying to ask her boss for a raise, but she is having difficulty communicating it because of her smoker's hack. Bottom of advertisement has penguin holding carton of Kool cigarettes, ads for other accessories, coupon in every box.
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Man fanning forehead, says "Golly, but this smoke is torrid, gotta fan my fevered forehead. Now I'm giving Kools a test: right away I feel refreshed." He then smokes a Kool and looks happy and refreshed. At middle, image of penguin holding a Kool pack of cigarettes. Advertisement for other accessories at bottom, coupon in each pack.
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Man fanning forehead, says "Golly, but this smoke is torrid, gotta fan my fevered forehead. Now I'm giving Kools a test: right away I feel refreshed." He then smokes a Kool and looks happy and refreshed. At middle, image of penguin holding a Kool pack of cigarettes. Advertisement for other accessories at bottom, coupon in each pack.